In honor of Yams Day 2017, I decided to frame these images of Steven “ASAP Yams” Rodriguez (shot in the Mass Appeal offices in 2013) in the rarest of Coogi pelts.

 

 

Published by Gregston Hurdle

Former streetwear intern Gregston Hurdle began his career journey as a concert photographer documenting the buergeoning "New New York" hip hop scene of the early 2010s. Following his stint as a concert photographer Gregston has joined several publications and platforms like Mass Appeal, Green label, Complex and more as an Associate Editor, Staff & Freelance Editorial contributor and photographer. His unique perspective has also afforded him the opportunity to work with top tier brands like New Balance, Adidas and many more as a copywriter and marketing specialist developing campaigns, brand initiatives and programs across an array of business units that include lifestyle, performance, running and collaborations.

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